Continuing our ‘Meet The Distributor’ series, we caught up with Quieta Raouf of UAE, Iraq and Oman based MultiPower International (MPI) at this year’s Intersec Dubai.
Specialising in delivering innovative solutions across various sectors including health, education and security, MPI primarily work with integrators to whom they provide products, training and full project support.
The majority of MPI’s work is undertaken in the Middle East. Talking about the region, Quieta told us, “the Middle East is a unique market where a company’s reputation and quality of implementation are crucial for long-term success. Over the years, we have seen many companies enter the market and make quick sales but struggle to maintain consistency. The businesses that endure are those with clear processes, and most importantly, strong ethical standards. Intercall is well known in the region, with a strong track record and a long list of successful references. The reliability of its products over the years has reinforced its reputation. To maintain this standard, we prioritise thorough technical training before any installation, ensuring consistent performance and customer satisfaction”.
Speaking to Quieta about the MPI and Intercall partnership, she told us, “We’ve been working with Intercall since 2009, when we collaborated on a project for Baghdad Medical City. We initially chose Intercall because they had a great reputation as one of the leading brands in nurse call systems. Since that time, their strong guidance and support has helped foster a successful partnership.”
“Intercall’s strong guidance and support have fostered a reliable and successful partnership”
MPI and Intercall have much in common; both are family businesses with a culture of inclusivity and diversity and a commitment to a high level of service and expertise. Collaboration is key for Quieta and the MPI team. Working together for the best possible outcomes has strengthened the partnership, “we have worked on several hospital projects in Iraq, and other countries where budget constraints were often a challenge such as the Sheik Khalifa Medical City in Abu Dhabi and Muscat Surgical Hospital in Oman. In these cases, we collaborated closely with the Intercall team to design solutions that met both the customer’s specifications and budget requirements.”
It was a pleasure to catch up with Quieta and her team last month at Intersec 2025 Dubai. Intersec brings together experts, suppliers and buyers from the safety and security sectors to meet face-to-face and showcase leading-edge technologies. A fixture in the Intercall calendar, we look forward to seeing the MPI team next year.
